Success Stories of Entrepreneurs

This series of ‘success articles’ is brought to you by Optimal Modification, Inc. (also known as OMI). The founder of OMI, Dr. Thom Rogers, is a pioneer in the field of aligning businesses (and all their aspects) to the quantum field, so that these businesses may experience their full potential.


Success Stories of Entrepreneurs / Do you have what it takes?
           
The following success stories serve as a reminder to anyone who owns their own business what it really takes to succeed. And we're not just talking making the big bucks, but building a name which establishes your good reputation and shows your customers that you display the highest characteristics of an entrepreneur. And if you are hoping to get a few entrepreneurial tips along the way, you are at the right place.

Success Stories of Entrepreneurs / Quality of Service and Expert Craftsmanship

Chris Anderson, General Manager of Slabworks of Montana (a successful full-scale fabrication operation), believes that building a solid reputation for the business is very critical for its success. He knows that people tend to spread both good and bad news to their family and friends about a business and most people will usually listen to their advice. Before you know it, the business will start losing its customers. The Slabworks of Montana first opened in 1994 as tile installation business, with only two employees.

Dave Scott, the owner of the business with his wife, Teri, also believe in the same principle. They know that by providing the highest quality of service and craftsmanship possible, and in keeping the integrity of their business intact, customers are sure to notice and the reputation of their business benefits. Not only that, but their employees also keep up with this principle and help out with the provision of quality customer service. With these standards, the business now has 18 employees with retail outlets all throughout Montana.

Success Stories of Entrepreneurs / Customer Intimacy Model

The success story of entrepreneur, Marx Acosta-Rubio, is founded on a model that focuses on customer service. He is the owner of Onestop, which distributes office consumables in Canoga Park, California. Competition is tough but by thinking of his customers first and inventing this way of giving better service to them, his company’s name has built and still has a competitive edge with all the other bigger companies in the same market. He calls this strategy as “customer intimacy model”, which focuses on customer service instead of price and availability.

This unique strategy is done by having his employees contact their customers over the phone before they need office supplies, and it works because they brought in $16 million with only 14 employees. Marx Acosta-Rubio added that for success, an entrepreneur should have the passion for what he is doing and not just be doing it for the money. His secrets to success include having an avid need for learning and the courage to keep going in spite of mistakes or failures.

Success Stories of Entrepreneurs / Working With the Business

"An entrepreneur should be working on the business, and not in the business." The success story of entrepreneur, Michael Reagan, President of Fast Signs on Central in Phoenix, said this is one of the major sayings that entrepreneurs should live by. He said that an entrepreneur should be working on the business, by being with the customers, doing marketing, advertising, public relations, and whatever else needs to be done to keep the business alive, instead of working in the business by being in a technical or operational standpoint.

His goal was (and is) to produce exceptional customer service, and because of this, he treats his employees with as much regard as he treats his customers. Employees are seen as business partners and the company’s environment is maintained at a highly motivational level. He believes that how an entrepreneur treats his employees is how his employees are bound to treat his customers. His story illustrates just another example of why good customer service should be delivered... because the customer builds the business with the business owner.

Seven years after his franchise opened in July 1, 1991, his company recorded more than $1.3 million in revenue, which is incredible when you compare it to the national average of any FastSigns franchise at $32,000/month. Years later, FastSigns on Central ranked 1st in western region sales among the FastSigns network and 2nd internationally.

Success Stories of Entrepreneurs / Stability and Reliability

Barry Edwards, President of the Louisiana-based Creative Presentation, Inc., is another entrepreneur who really understands how much a company’s image means to its existing and potential customers. He started out very small, in a tiny office in his house. His idea of selling presentation equipment at the time when it was still a new technology was not something that his employer wanted to do. But he believed that he could do it, so he decided to go out on his own and make his idea come true. It wasn’t easy because of money and other issues. He was only 25, and married with a baby. Leaving a good job to work on his own business was a huge risk and would take a lot of energy and time, but he knew that he could do it.

Working by himself on his business was something that he knew wouldn’t look very good to customers, either. So, he took measures to make sure that the image of his company was not of one that was run by one person, but of one that was stable and reliable. He incorporated his company, answered the phone in two voices to make the customer think that he had an assistant and gave himself the title of Sales Manager so that people will think that he answers to higher authority. After a year, he hired his first employee and three years later Creative Presentation Inc, moved out of his house to its own office. Barry Edwards was so right about his idea. Why? Because his sales grew steadily from $180,000 in 1991 to $11,000,000 in 1999!


The Golden Rule

The success stories of entrepreneurs above are just a few examples of why it so important for any business to build a good reputation. One of Sam Walton’s (founder of Wal-Mart) "10 Rules for Building a Successful Business is Rule 8": Exceed your customer's expectations.

Many entrepreneurs do what they can to follow this rule because this is one of the major factors that builds your business' name. If customers get what they want (and more), they are more likely to keep coming back and more likely to tell other people about your business. This is a very solid reason for any business owner to constantly improve customer services.

If you hope to be chronicled in future success stories of entrepreneurs follow the lead of those featured here on this page. Treat your customers as the first priority because without them you would have no business. Having a steady and streaming happy clientele means maintaining a customer-centered business, and that is a win-win scenario that deserves a closer look.

Success Stories of Entrepreneurs / Conclusion

No matter how you go about achieving your own idea of success, Thom Rogers of Optimal Modification Inc. (OMI) is in a unique position to help. Dr. Rogers can share his knowledge of what it takes to align with the quantum field (the field of infinite possibilities). Once you are working with this endless reservior of intelligent, creative energy... you will be amazed at what is possible.

Thank you for visiting the “Success Stories of Entrpreneurs” page. Want more information on both personal and business success and what it takes to get there? Then we recommend learning more about Optimal Modification, Inc.

To find out more about OMI & Dr. Thom Rogers' work, and learn more about this fascinating way to optimize your business, go to OptimalModification.com.